HAIR DRYER

 A FUNCTION DRIVEN COMPACT HAIR DRYER DESIGNED WITH BRAUN'S SIGNATURE SIMPLISTIC STYLINGS, WITH STRAIGHT LINES AND PERFECT GEOMETRIC DETAILS.

MARKET RESEARCH

BRAND IDENTITY

USER INTERVIEWS 

MARKET OPPORTUNITY

TARGET DEMOGRAPHIC

IDENTIFY PROBLEM

 HOW CAN I MAKE THE PRODUCT USE AND STORAGE EXPERIENCE MORE INTUITIVE AND UNOBTRUSIVE?

COMPACT BUT POWERFUL.

STANDS UPRIGHT RESULTING IN A SMALLER FOOTPRINT. 

MAGNETIC ATTACHMENTS FOR FAST AND SECURE ADAPTABILITY.